Such exuberance needed a signature colour to match and Schiaparelli found it in pink Pinks now may have a reputation for being somewhat sweet, but that wasn't the case for Schiaparelli and her peers. For them, pink was a colour of potent power wielded by those who knew what they wanted and were not afraid to go after it. Elsa Schiaparelli (/ ˌskæpəˈrɛli, ˌʃæp -/ SKAP-ə-REL-ee, SHAP-, [1][2] US also / skiˌɑːp -/ skee-AHP-, [3][4] Italian: [ˈɛlsa skjapaˈrɛlli]; 10 September 1890 - 13 November 1973) was an Italian fashion designer from an aristocratic background.
[5] She created the house of Schiaparelli in Paris in 1927, [6] which she managed from the 1930s to the 1950s. Starting with knitwear. It was Fellowes' pink diamond that inspired the color known as shocking-pink or hot pink.
Elsa Schiaparelli took note of the diamond, using shocking pink for the box design of her 1937 perfume which she named "Shocking." The packaging of the box, designed by Leonor Fini, was also notable for the bottle in the shape of a woman's torso. Schiaparelli's fearless approach to design helped pave the way for other avant-garde designers that would come after her. From her boundary-pushing collaborations with artists like Dali and Jean Cocteau to her innovative techniques and use of color, Schiaparelli changed the face of fashion forever.
The New Yorker, October 27, 2003 P. 58 IN FASHION about fashion designer Elsa Schiaparelli. Schiaparelli's signature color was a violent magenta she called "Shocking." In his forward to.
Elsa Schiaparelli was an Italian fashion designer, aristocrat, poet, and artist. The creator of the trompe l'oeil sweater and the "shocking pink" color, the Schiaparelli brand continues to create wearable art. Elsa Schiaparelli first adopted Shocking Pink in the early 1930s, saying of the color, "Bright, impossible, impudent, becoming, life-giving, like all the lights and the birds and the fish in the world put together, a colour of China and Peru but not of the West - a shocking colour, pure and undiluted.".
Elsa Schiaparelli's invention of "Shocking Pink," a vibrant magenta hue, solidified her place in fashion history. She used this audacious color to break away from the muted tones of the era, injecting energy and personality into her designs. How Did Elsa Schiaparelli Use Color In Her Designs? In this video, we take a closer look at the vibrant world of Elsa Schiaparelli and her remarkable approach to color in fashion.
Called Schiaparelli pink or shocking pink, it was first used on the packaging of Elsa's 1936 fragrance, aptly named Shocking. She dressed Zsa Zsa Gabor in hot pink for Moulin Rouge, added the color to several outfits such as a shocking suit with a whimsical mermaid button*,* and she exclusively smoked fuchsia.